Who They Are

Composition ID is a quickly expanding small business in the heart of Washington D.C. Ran by founder Tiffany Harlan, Composition ID composes itself with a group of fitness and nutrition fiends that love learning new methods, theories, and techniques within the industry. As a team, they come from a diverse set of backgrounds, from physiology and exercise science, to kinesiology, to even business and psychology.

With a solid business foundation to build upon, Composition ID was in search of a digital marketing strategy that could help increase website traffic, leads, content creation, organic visibility, and email campaign strategies. The website was in need of an update sophisticated enough to handle analytics tracking, and manage local strategies of new locations.

Terrific Results...

Semirg Digital partnered with Hello Digital design agency to rebuild Composition ID’s website. While in production, Semirg Digital created a strategic site redirection strategy as to not lose website authority upon redirection.

Once the Composition ID website was in the final stages of production; Semirg leveraged an integrated social media strategy to increase owned media followings on platforms such as Instagram, Facebook, and Twitter. Once social visibility was increased, the website was launched along with key SEO tactics to build Composition ID’s SEO foundation. This included on-page optimization, meta data optimization, internal linking structure, keyword research, and targeted link acquisition efforts.

  • Website Design & Development in Collaboration with Hello Digital
  • Organic Traffic Up 319.60% YOY
  • Organic Leads 104%
  • Organic Calls 79%
  • These days its imperative for your business to be found online. Semirg digital not only helps with your digital brand visibility, but educates as well. Before coming to Semirg, I wasn’t sure exactly what I needed. However, the team at Semirg Digital not only helped improve our SEO but showed the importance of other digital channels as well. We look forward to the coming months with Semirg!

    Tiffany Harlan

    Founder & CEO